The sixth reason is the price. You're deemed too costly. What's crucial to note is that
it's not the primary reason, not the first, second, third, fourth, or fifth. Many assume
that the main deterrent for customers not returning is the high price tag. However, while
it ranks among the top six reasons, it's last on the list. Therefore, pricing alone isn't
the primary factor driving customers away.
Why does this matter? Because many business owners jump to the conclusion that once a
customer departs due to high prices, they're lost forever. Yet, if price were the sole
issue, they wouldn't have made the initial purchase. Consequently, business owners often
focus solely on attracting new customers, neglecting those who've left.
Look back at the list I just gave above. The fact that they simply forgot to come back is
the #1 reason. Which means that the easiest way to get them back is to...
Order now. Copy and paste this link into your browser:-
https://www.paypal.com/cgi-bin/webscr?cmd=_s-xclick&hosted_button_id=K3GHCDWUM2V46
...Encourage them to return... Reach for the low-hanging fruit. It's a cost-effective
method to swiftly bolster your profits, much more affordable than the initial customer
acquisition expenses — no need for TV, radio, newspaper, or magazine ads.
In reality, it's widely acknowledged that securing repeat business from existing customers,
who already have a rapport with you, is far simpler than acquiring new ones. Yet, despite
this knowledge...
Most business owners pursue the toughest targets — the fruit at the highest branches: new
customers. They invest the majority of their time and resources in acquiring new business,
focusing on the most challenging and costly endeavors. But there's a smarter approach...
Reactivating your lapsed customers.
But STILL...You might be thinking to yourself, "That all sounds good n' all, but I feel
good and comfortable with the way I've always run my business. So I thnk I'll pass."
That's a fair point. After all, you ARE still in business and meeting payroll. So you
must be doing something right. But have you considered...